Calvin Klein
Calvin Klein
Calvin Klein
These are some fancy [under]pants
Calvin Klein Underwear came to us wanting innovative, structurally unique and dynamic packaging solutions for their European men's and women's holiday collections. We had to remain cognizant of the legacy brand attributes but at the same time create something specific enough to appropriately house the very niche garments that were produced each year, specifically for the European clientele.
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Ideation / Print, Package & Structure Design / Sourcing & Vendor Management / Art Direction
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Experiential Gifting / Corporate Gifting / Exhibit Design / Creative Direction / Packaging / + more
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Strategy / Naming / Branding / Packaging / Copywriting / Events / Corporate Gifting
Royal Scout
Branding & Collateral Design
The Beach Tampa
Invitations / Signage / Events / Gifting
Ziploc
Packaging Strategy / Branding / Packaging Design / Structure Design / Art Direction
Our Clients
Alcon
Branding
Great White Shark
Bananappeal
Big Cork Vineyards
Strategy / Branding / Packaging / Collateral / Events / Interiors / Uniforms / Art Direction / Photography
Kenzie & Bear
Invitations / Event Collateral / Design / Production
Calvin Klein
Ideation / Print, Package & Structure Design / Sourcing & Vendor Management / Art Direction
Baby & Kids Company
Strategy / Branding / Packaging / Advertising / Web / Events
Desert Dreams Delivered
Invitation Design / Event Collateral
Hilly Andrew
Invitation Design
Juil Shoes
Strategy / Brand DNA / Branding / Packaging / Art Direction / Shoe Design & Manufacturing / Vendor Oversight / Photography Design & Direction
Northwestern Mutual
Experiential Gifting / Corporate Gifting / Exhibit Design / Creative Direction / Packaging / + more
ROONS
Strategy / Naming / Branding / Packaging / Copywriting / Events / Corporate Gifting
Royal Scout
Branding & Collateral Design
The Beach Tampa
Invitations / Signage / Events / Gifting
Ziploc
Packaging Strategy / Branding / Packaging Design / Structure Design / Art Direction
Our Clients
Alcon
Branding
Great White Shark
Bananappeal
Big Cork Vineyards
Strategy / Branding / Packaging / Collateral / Events / Interiors / Uniforms / Art Direction / Photography
Kenzie & Bear
Invitations / Event Collateral / Design / Production
Calvin Klein
Ideation / Print, Package & Structure Design / Sourcing & Vendor Management / Art Direction
Baby & Kids Company
Strategy / Branding / Packaging / Advertising / Web / Events
Desert Dreams Delivered
Invitation Design / Event Collateral
Hilly Andrew
Invitation Design
Juil Shoes
Strategy / Brand DNA / Branding / Packaging / Art Direction / Shoe Design & Manufacturing / Vendor Oversight / Photography Design & Direction
Northwestern Mutual
Experiential Gifting / Corporate Gifting / Exhibit Design / Creative Direction / Packaging / + more
ROONS
Strategy / Naming / Branding / Packaging / Copywriting / Events / Corporate Gifting
Royal Scout
Branding & Collateral Design
The Beach Tampa
Invitations / Signage / Events / Gifting
Ziploc
Packaging Strategy / Branding / Packaging Design / Structure Design / Art Direction
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© 2025 The Pretty Good Co.
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© 2025 The Pretty Good Co.